Creativity for a Cause: How CATALYZE HER United Artists for Wildfire Relief

By Natalie McCarty

LOS ANGELES—On a crisp evening in Santa Monica, a vibrant gathering of artists, activists, and community members came together for a singular purpose: to harness the power of creativity for a cause. The event, Creativity for a Cause, hosted by CATALYZE HER, transformed an evening of artistic expression into tangible relief for those affected by California’s devastating wildfires.

The event exceeded all expectations, raising $1,175 and collecting 95 donations for Mutual Aid Los Angeles. These funds will directly support the Fire Poppy Project, an initiative focused on assisting Los Angeles fire victims of color and low-income residents who have lost their homes or suffered from toxic smoke and ash contamination in the wake of the Eaton Fire.

Catherine Argyrople & Event Producer Calli Colvin by Sandra Jamaleddine

“Because of you, we were able to make a real impact in somebody’s life,” said Catherine Argyrople, the event’s organizer. “Powerful things happen when a community comes together.”

JuneShine by Sandra Jamaleddine

Held at JuneShine in Santa Monica, the night was a testament to the power of collective action. Guests were treated to live DJ sets by Max-A-Billion, while artist Joe Castillon created stunning watercolor portraits, capturing the essence of the event’s spirit. Attendees engaged with the creative community while contributing to a vital cause, proving that art and activism go hand in hand.

Max-A-Billion Music by Nick Hughes

The success of Creativity for a Cause was made possible by an array of dedicated sponsors and supporters. Bizly provided financial and press support, Mira’s Film Lab amplified the event’s reach, and ShowRunHer contributed generously to the raffle, offering attendees the chance to win exclusive prizes. The event’s impact was further cemented by the efforts of volunteer photographers Sandra Jamaleddine and Nick Hughes, whose photos documented the energy and enthusiasm of the evening.

With such a strong response, Argyrople is already looking ahead. “Big things are coming in 2025,” she teased, hinting at future collaborations and events that will continue to merge creativity with social impact.

Raffle Prize Winner Holden Harris with LA Skyline Painting by Artist Joe Castillon — Photographed by Nick Hughes

For those who attended, it was an evening of music, art, and celebration. For all, it was a demonstration of what can happen when a community rallies together to support those in need.

As Los Angeles faces increasing climate challenges, events like these serve as a reminder that art is not only a means of expression but also a force for change.

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